Recently, more than 50 members of the Wujiang District Popular Fabric Association have gathered together to hold the Spring Symposium of the Popular Fabric Association. Facing the development of the new year and the new textile market environment, the members of the association will gather together to develop and seek transformation opportunities. On the same day, more than 10 association entrepreneurs took the stage to exchange and share their own business development experiences. Everyone gathered together and gained a lot.

1. Xu Xianghua, Deputy General Manager of Xinmin Chemical Fiber Co., Ltd.

Our Knitting Association was established in December last year with a total of 33 companies. Let me introduce the situation of warp knitting and big round machine. Our raw materials are mainly sold to warp knitting and knitting companies. At present, the largest quantity is Changshu, Changshu is the “hometown of warp knitting”, and there are currently about 50,000 warp knitting machines. 50% of our chemical fiber raw materials are sold to Changshu. The warp-knitted products are compared with “big road goods”, and there are not many varieties, but their output is very high. Relatively speaking, the processing fee is very low, and the current processing fee is about 1,900 yuan per ton, which is relatively low. In 2017, the income of each warp knitting machine is about 400,000 yuan to 700,000 yuan. The investment of each machine is 800,000 yuan to 1.5 million yuan. It is roughly calculated, and it can be produced in about 2 to 3 years. The grade of Changshu's warp knitting machine is relatively low.

The second largest market is Haining, which has a high quality and a very fine classification. The third market is Fujian. Fujian has more mesh fabrics, which is the kind of jacquard mesh cloth that girls wear.

Last year, the warp knitting industry was very prosperous. Last year, the processing fee was up to 4,500 yuan, and our production cost was around 1,300 yuan. I think that the warp knitting industry should increase the added value. Nowadays, the competition is fierce and the labor is expensive. Many enterprises are out of work. At this time, enterprises should increase the added value of products.

The largest market for Dayuan is in Shaoxing, but the market was relatively poor last year. I estimate that the big circular machine market will improve this year. There are many products in the big circular machine market. We also have several large circular machine enterprises in Shengze. The biggest one is Xinchao. It has 500 large circular machines, mainly made of weft knitted suede. The big round machine has less investment and the output is not bad, but the big road machine's “big road goods” products do not make money, so I think that the production of big round machine must master the finishing technology and make the finished product, in order to make more money.

Second, Wu Jiang Sanfeng Outdoor Chairman Yao Ming

Nowadays, the textile industry generally encounters the problem of high labor costs. Everyone has encountered bottlenecks in recruitment, and our company has no advantage in the labor force. Therefore, what we are thinking about now is where we should stand to seek development. At present, our Mitutoyo company and the elegant company have joined hands to form a binary holding company, each of which is full of harvest. In fact, the characteristics of our two companies are different, but we started cooperation very long ago. Before the merger, the cooperation between the two of us was limited to them to come to us for processing, or we both went out to study together. .

What I want to share with you today is the feeling of our exhibition at a foreign country. About seven years ago, we went to an exhibition together. At that time, a Taiwanese exhibitor was built at the door, and their company was stuck in the door like a mountain. This makes us feel that Taiwan's textile companies are too powerful and powerful. But last year, the company's purchasing manager ran to our company and hoped to establish a long-term relationship with us because our booth made them feel very good.

They said: "You have done a good job, it’s great." But, in fact, I know very well that we have not done enough. If you have the opportunity to stand at a higher height, it is necessary to participate in internationally excellent fabric exhibitions. While fabricating the fabric, consider injecting the brand into it. Shengze has a great opportunity in the entire textile industry. It depends on whether we can seize it. Once we seize it, we can stand out.

3. Yuan Guodong, deputy general manager of Hongcheng Textile

Our company is committed to fabric development. In 2018, the company's fabric development mainly focused on three directions: first, environmental protection, the use of color yarn, recycled yarn, combined with new dyeing and finishing technology for energy saving and emission reduction, highlighting the concept of green environmental protection. In terms of quality, with the continuous upgrading of clothing brand requirements, equipment technology and dyeing and finishing processes such as spinning and weaving need to be greatly improved. At the same time as fabric development, quality awareness must be injected to provide customers with quality products and better customer recognition. At the same time, keeping up with fashion trends, we are constantly innovating in the texture of the fabric and the style of the flower, so that the new fabrics add color to the clothing.

4. Chen Yulin, Chairman of Hanta Textile Finishing

As a finishing company, we should do a line of love and a line. Since we have done it, we must try our best to do it in this field. The entire textile industry chain is very long, and each link has many details. If it is said that the requirements of the previous years are low, it may be no problem for a company to do the whole industry chain. But now, to do the entire industry chain, there is no previous stage. The basis, management is not in place, it is very difficult.

Since 2005, Hanta has cooperated with Shenghong and Fuhua. Recently, part of the finishing of Donglong Duobang is also done by us. In the past two years, our cooperation with Fuhua has been very enjoyable. We can guarantee the quality, the innovative development, the completion time and the cost of their products. In the professional field, we have developed close cooperation with them. Although they can build their own machines after finishing, it is a waste in the off-season.

I think that the road that Shengze should take is to integrate Shengze's best quality industrial chain resources. The future competition is to look at the strength of the entire supply chain. In recent years, Shengze's industrial chain has developed more balancedly. If the resources on each chain are fully integrated, then everyone can achieve greater development space.

V. Wu Jianhua, Chairman of Dingsheng Silk

Today, I will talk about the development of our company's real silk. From 2018, the sales of our products have been far more than the original sales, basically our company has completed a "gorgeous turn". From fabric weaving to platform, to culture, after so many years of development, I think that the first is a positioning, to make a three-year or five-year plan for your own business.

We have several companies in Shengze who are also transforming from fabric to brand. Of course, if the company has a good development, branding is a good way, but it is not necessarily the only way. For our company, we are committed to "China's Hermes" after we transform into a brand. After more than five years, we basically achieved the goal at that time. In the industry, although our company is small, our influence is expanding.

Nowadays, no one knows about it for a long time. That shows that we have succeeded in the first step. In the second step, we seized a good entry point and used event marketing. In the past few years, we have seized the opportunity of some major events in the country. From the APEC meeting, to the military parade in September, to the G20 summit in Hangzhou, our products have appeared in large-scale national activities in recent years. This year we are already negotiating several important national activities, so it is important to seize the opportunity.

VI. Xu Derong, Chairman of Jiangsu Luoman Luolan Group Co., Ltd.

The current environment that our textile companies are currently facing makes us really feel that it is very difficult to do business. Now that all kinds of costs are rising, it is not easy to get out of your own path. Because there are too many uncertainties in this industry, the market changes are unpredictable, customer demand is getting higher and higher, and the direction of enterprise transformation and upgrading is specific. Many factors are not clear. Let me give you an example. Our company and the women's wear brand Ou Shili have cooperated since 2007. At that time, this customer can bring a lot of benefits to the company, but now they can't make any money.

I have two experiences. We have to find a way to specialize. Whether it is textile or other industries, specialization means that the probability of success will be relatively greater. Because the resources are limited, whether it is a team or an individual, we can't do outdoor fabrics, functional fabrics, and silk. Secondly, it is very difficult to take the branding route and position it as a long-lasting luxury brand. I have been doing Roman Roland for 7 or 8 years. Although I didn’t make any money in the early stage and earned a good reputation, I should still develop in the direction of branding.


7. Wu Xiaodong, Chairman of Wujiang Tianyuan Weaving

The textile environment we are facing is getting worse and worse. Now, in the production enterprises, the workers are facing the problem of “faults”. I found that young workers came to the factory for registration in the past two years, basically no; on the other hand, I saw in Japan and South Korea. In the workshop, textile workers are mostly white-haired old people. I think this may also be the textile situation that we will face in the future.

Yesterday I talked about an order, the amount is very large, the whole year, the work costs are very low, but what about our salary?

From 2009 to the present, our salary was only 1,200 yuan, and in 9 years, it was turned to 5,000 yuan. The salary increase was too great. If you add a machine, where will the next sale go? Do not increase the machine, now the finishing costs are getting higher and higher, facing a dilemma. I think, next, industry integration and innovation are the way to go.

Eight, Yi Dongda Jacquard Chairman Tang Jianguo

Everyone is talking about the difficulty of the textile industry, but I hope that everyone will know it. Our company is a white jacquard jacquard production enterprise, and the jacquard is actually the “high realm” of the weaving industry. The jacquard industry has been in Shengze for 20 years, and today it faces bottlenecks. All the large jacquard manufacturers are making grey fabrics, and we have to be terminals and brands.

The year before, we set up the Jacquard Chamber of Commerce, the purpose is to let everyone improve and enhance the comprehensive strength of the region. I used to be a competitor, and now we are friends. Today, we joined the popular fabric association to seek cooperation and development. We also hope that everyone will integrate their ideas, ideas and technologies into a new world.

Nine, Jin Shanghao Textile Chairman Lin Chunsheng

Our company adheres to the concept of innovative development and research and development, and has not stopped in these years. From 2009 to now, our company has 1 or 2 explosion models every year, which is welcomed by the market, especially last year's memory ant wrinkles (the warp is the memory wire, the latitude is the twisted silk). Great feedback.

In terms of men's wear, our company is also committed to seeking classics, often focusing on internationally more sophisticated trends. I often travel back and forth between major shopping malls and customers in Japan and South Korea to bring back their products and gain new inspiration through research and development, comparison and change.

Editor in charge: Xu Yuehua

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