Lilang's new spring/summer 2017 conference was held in the headquarters Creative Park. The theme of the conference was “Teach your heart, make progress”, bringing an extraordinary audio-visual feast to distributors and agents from all over the country. Leaders from Lilang’s headquarters attended the conference to jointly open a new chapter in the future.

Several industrial revolutions have a crucial influence on productivity and social changes. The Internet age is even more representative of the third industrial revolution.

Faced with the impact of online retailing on traditional offline stores, one must maintain an open mind and thinking, embrace the Internet, understand consumers, combine the advantages of Internet mobile terminals and offline stores, and establish trust with consumers. And benign interaction. On the other hand, it is necessary to maximize the fine traditions of store service, after-sales service and management, and provide consumers with a first-class shopping experience from all aspects such as the establishment of Nakajima and the clerk image. The most important thing is to focus on improving the added value of products, to strive for excellence in quality, to innovate in design, and to form a core competitiveness that Lilang owns.

Today, channels, products, and professional sales teams - local men's clothing brands face a variety of competition. To clearly understand that the Internet retail is only one of them, but it is also an important driving force to emancipate the traditional business thinking. The Internet should be used to tap the advantages of big data, and through the establishment of a systematic operation and management platform, to grasp the ever-changing market information, the flexibility to change the thinking track, and change with time.

From the extensive wholesale sales to the refined specialized retail transformation, Lilang strives to use the long-term vision to plan for the future, invest in research and development, and reserve talents, constantly innovate and expand its horizons. Although the effect of corporate innovation is slow, the market The signal keeps telling us that the future is full of hope. To go steadily, we must seize the opportunity and give it a go.

In this season, the new products are themed with jungle secrets, Egyptian monuments, European architecture, and science and technology. The designers turn the clothes into a medium of vision and lead people through time and space, enjoying the glimpses of ancient ruins, modern civilization, and future world. . The bright colors of tropical plants flow through the light material. The history of the dust turns into a gilt pattern on a soft cloth. The delicate and delicate carved ridges cover a tough cut skeleton. The future light is meticulously stitched. Around the pleats.

Complexity, Simplicity, Softness and Hardness, Lilang, as always, find the right balance in the collision of fabrics, colors, patterns, printing, and many other elements. One point is more commonplace, and one point is less boring. The difference is that this season's new products are bolder and fresher in design. These multi-cultural collisions have a sense of power unique to spring and summer. From this, Li Lang can also be smelted with confidence and determination to innovate and break through. Li Lang’s president Wang Liangxing mentioned on more than one occasion that Li Lang must seek change with stability and change with a young mind and an international vision.

Now, in the face of internal transitions and fierce competition, Lilang has invested a lot of effort in the development of surface materials, garment manufacturing processes, production equipment, and supply chain integration, and strives to achieve product-centered innovation, high quality, and differentiation. the best. At the same time, under the boost of "Internet +" and "supply-side reforms," ​​Lilang gradually embarked on the optimization and improvement of its operation and management system. He hopes to use the Internet to further improve efficiency, integrate resources, and entice consumers and distributors. The distance between agents and agents will be used to make a difference in the fierce competition in the future.

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